Time for Some Hype Building
Marketers love to build hype. Like a bank that promises an instant loan to anyone that can meet their very light requirements, a new product with a lot of hype ...
The Value of Consistency
Consistency is the key to your breakthrough. It is the intensity, as well as the persistence, that will cause the breakthrough. Consider this: Water droplets fall every two seconds on ...
Why Small Businesses Need Faces
Here’s something that business schools – no matter how comprehensive their curriculum – don’t tell their students: all the case studies and lessons, from the ones involving wise food storage ...
It Comes From The Ground
Corn and gold are both forms of wealth that come out of the ground. Obviously they are two completely different things, beginning with the way we get them out of ...
South Korea: A Rich Market for e-Readers
We here at Evolving Markets aim to deliver not just the latest trends that might be the next big things in the market. We also like to keep an eye ...
Social Media for the Antisocial
Many of us just don’t ‘get’ sites like Facebook, Twitter, Digg and the like. YouTube is fun for some things, but who really cares about watching college kids getting too ...
Increasing Productivity With a Friendly Office Environment
There was a time when the only thing that people thought was needed for a good businessman to have a productive business was a desk, a filing cabinet, and an ...
The View From The End Of The Internet
I used to have a job where my mission was little more than staying awake all night. On the desk were two computers. The first was dedicated to monitoring the ...
The Shrinking Business
No. It has nothing to do with your therapist. But it is true that businesses are getting smaller, mainly because of technology and innovation. How many stories are heard about ...
Stay on Top of Changing Market Trends
With the rise of social networking, it’s now easier than ever to spot trending topics and hear news stories almost as soon as they occur. Case in point: less than ...